Every one have noticed that the trend in advertising are changing over time. The trend in 2008 may not be acceptable in 2009.Due to this reason, this field is undergoing continuous change and innovation in presenting the ideas about the product.But one thing we can able to notice is that, the change in this field is not a rapid one. There is a continuous growth in advertising trends with the passing time, while some old trends have been modified and some new trends have evolved.
The old advertising trends indicate a very simple equation i.e. more people is equal to more sale. According to the market trend of the earlier days, the marketers equate more customers with more business. But this had been an outdated policy for 2009 when we compare it.
Bu the latest trend is a different approach. Now a days companies are concentrating mainly in quality than quantity and in advertisements they really give emphasis for quality and innovative advertising thoughts. Vodafone ZOOZOO is an example for this. And in advertisements,the main theme all are trying to follow is GOING GREEN.
IDEA Cellular service and AIRCEL communications are some of the latest companies who came in to this strategy. This depicts that, companies now a days are not only concentrating on profit making ,but also concentrating on development of the nation and locality where they are situated. They are showing their responsibility towadrs the society. Thus advertisements became the best and easy way to show the Social responsibility for companies.
Bu the latest trend is a different approach. Now a days companies are concentrating mainly in quality than quantity and in advertisements they really give emphasis for quality and innovative advertising thoughts. Vodafone ZOOZOO is an example for this. And in advertisements,the main theme all are trying to follow is GOING GREEN.
IDEA Cellular service and AIRCEL communications are some of the latest companies who came in to this strategy. This depicts that, companies now a days are not only concentrating on profit making ,but also concentrating on development of the nation and locality where they are situated. They are showing their responsibility towadrs the society. Thus advertisements became the best and easy way to show the Social responsibility for companies.
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